Kimbal Musk’s Farm of the Future (Yes, Elon’s brother)


Almost always, the fresh fruits and vegetables that we find at the grocery store have been trucked or shipped in from somewhere else, especially if you live in a city like New York like I do, and all this traveling affects the nutrients in them meaning they’re not as good for you as they should be. Not to mention the impact it has on the environment. But there might be a solution right behind me in these shipping containers. The way we get our food is completely messed up. In fact, on average, our produce travels 1,500 miles before getting to us. This kale is certainly much healthier than having a bag of potato chips But not all kale is created equal so to speak. As soon as a vegetable or a fruit is picked it starts deteriorating. There is a nutrient loss that is happening every day. So you’re buying a bag of spinach that was grown in California and was picked and sitting in cold storage and then washed and dried and and sitting in cold storage some more and then sent to a packer to put into those cellophane bags and sealed and then in cold storage again and then gone on a truck or a train come across the United States and goes into a distribution center and sits some more and each day there’s this nutrient loss. Is it bad for you? It’s not bad for you, but it doesn’t have that, like, spinach benefit that you think you’re getting that you’ve conditioned yourself into believing that you’re getting. But there’s one guy who thinks he has a solution and he’s Elon Musk’s brother, Kimbal. Eric are you excited to meet him? Oh I’m stoked. Nice to meet you. What do you think is wrong with the way Americans currently, or in the past, have gotten their food? The two different paradigms in food today is industrial food, which is frankly, food that doesn’t taste very good. It’s high-calorie low-nutrient and real food is a way to think about food that is better for you and tastes better. [The] opportunity we have – the challenge we have in front of us is real food for everyone and technology now enables it to be delicious. There’s certainly better tasting than food is shipped across the country and in a city like New York almost everything is shipped across the country for most of the year. And so we came up with this idea to do indoor farming in the city. And we’re doing it in Brooklyn. Tanner farms. The same containers you see on the back of ships. We turn them into an indoor farm the equivalent of a two acre outdoor farm in the heart of Brooklyn. Alright, now back to Brooklyn. So, it is the dead of winter and I am in a parking lot in the middle of Brooklyn, where there are currently ten shipping containers that are growing a variety of produce. These guys aren’t using any soil and They’re using as much water as we typically use in our daily showers, which is crazy to me. Let’s take a look inside. Hello! Hi! How are you? Good. Well, so this is your farm.
This is my farm. How many things are you growing in here?
We have arugula, radicchio, minutina, bok choy, kale, lettuces. When you think about farming in the middle of the city you’ve really got to think about resources in a very different way, right. The first resource you think about is space, so this farm is built inside a 320 square foot shipping container but on an annual yield basis you’re able to get as much food as you would do from a one or a two acre outdoor farm it’s kind of crazy how much food you can grow in a very tiny footprint. They also control the climate so they can grow anything all year around. Yeah, this is some of the new stuff that I’ve seeded, which is pretty cool. In the middle I have a lettuce mix. Six different varieties. This climate allows me to grow multiple things, and I personally am just really excited to try a bunch of stuff. I have some strawberries and poppies at the front of the farm that are really cool. They’re pretty adorable. They’re just the leaves right now. I get really excited about it but you know. The next resource that you really think about is water usage. So in these systems, water drips down through the irrigation system. It’s mixed with the right level of nutrients. Gravity does its thing and feeds the plant and then the water is all captured in a tray at the bottom and is then recirculated. In fact, this whole farm runs on about eight gallons of water a day, which is like less than your shower. And that’s 95% less water than an outdoor farmer would use. It’s like you have an entire forest in here.
These look good. This is like the first time in a while that I’ve been craving a salad. It’s got a little bit of like a zing at the end. Okay, cheers. The other resource that we think about is electricity, right. And energy. So you’ll notice these pink lights all over the farm. The reason for that is that actually the spectrum of light that the plant uses is the red and the blue spectrum. It doesn’t need all of the other colors, right. And so what we do is we only push in the frequency of light that the plant needs to grow. Despite this energy use overall is still a problem. In fact, 50% of Square Root’s costs go to electricity. This is an issue many indoor farms have run into and some have had to close because of it. All of these projects are important but in order to do it they need to heat, they need to have lights, and so there’s so much energy costs to grow locally so a small-scale one is never going to be able to be sustainable economically. And so is this the most energy efficient that it could be or is there kind of room for improvement? There so much room for improvement. We are at the very very early beginning stages of this whole industry, right. I would love to figure out how we put solar on the roof of the farms, right, so we can take these farms completely off the grid. So literally every day we’re thinking about ways to make this more sustainable and more cost-effective quite frankly. So what is the solution in a city like New York where so much of our produce is coming from quite far away? I think that any project that engages with our food and the human connection with people understanding where their food comes from is great, but it’s still not a solution to be able to feed a city of eight plus million people. Even if it’s heavily funded, even if the price drops it’s still one solution, but not the only solution. To be honest, what this is made me realize is that I think I really do want to go into farming. Given the growing population and densification of cities, like, we don’t really have a choice. We can’t just not grow enough food for the people that are living here, but yeah I mean, there’s no doubt that this is definitely part of the future of food.

Comments 100

  • She said they’re not using any soil? Then what is the plant sitting in at 7:04 huh…? That wouldn’t be SOIL would it???

  • They forgot to mention that any indoor farm relies on burning fossil fuels to produce heat and more importantly, the CO2 that is required by the plants since a small place like that just does not have enough CO2 for growth of so many plants.

    That's where all the energy cost is coming from, nor is it sustainable, I mean think about burning fossil fuels to produce a greenhouse gas that is already abundant in the atmosphere which is in fact, the problem in itself.
    Also, this application of technology is limited to growing very specific crops, namely ones that have a short growth cycle and don't occupy much space and don't consume much water.
    (Simply, You can't grow apple trees and it's very difficult to grow taller wheat/rice in a shipping container)

  • Kimbal? You mean Cowboy Elon right?

  • Kimbal….. Hm…. They dad really had fun naming their kids…

  • >Be Me (news)
    >No srsly, be K. Musk
    >Your brother is hella famous
    >Got big shoes to fill
    >Make something cool
    >"Oh that's pretty cool" -everyone
    > 🙂

  • The first false assumption occurs even before 30 seconds into the piece. "All this traveling isn't good for the produce." It's not the travel, it's the time lag between picking and eating. Get it right. DETAILS ARE IMPORTANT. If you screw it up in the first thirty seconds, I don't care to see how many false assumptions you run with in the rest of the piece. C-Ya.

  • This will help the moon and Mars bases his brother is planning. Would also help if we had to go underground.

  • i remember my grandpa cutting off the brown part of the apple and eating the rest. he died at the age of 87 no illness

  • This is BS. "Nutrient loss" you say? Where do the nutrients go? Certainly you aren't claiming they break down despite the produce being in perfect condition. lol

  • Sadly, only lame veggies grow vertically.

  • Those containers could use some solar panels covering the entire structure to help power this system. Great idea though.

  • yo honestly i feel bad for the dude for being known as "Elon Musk's brother" instead of "Kimbal Musk"

  • I want to invest in this company.

  • This will be our food on mars. Woot!

  • It's completely artificial.. I don't think so it may be good for human health. Already we have lot disease

  • He looks like Gavin Belson (Silicon Valley)

  • 6:19 "I would love to put solar on top this containers"… well, I kinda know this guy…

  • I can imagine a 100x100x10 grid of these.
    All underground… Imagine it. Our city has a whole farm below it.

  • Soon this will matter a lot less with autonomous sailships. They can even be grown aboard.

  • At least one Musk is doing something worthwhile with their wealth

  • this concept + colonization of mars

  • electricity? i think his brother has him covered

  • At first they need aerogel isolation, or the best heat isolation ,( because aerogel is new and not cheap ) , in order to make the container more efficiency. Solar power is not very good idea , if the area is not having good sun all day … it has to do with the sunlight per year per month , and how much energy they need … if the electricity is cost less at night or at weekend , you can put battery walls , but how many?? for how many hours … how much electricity cost this per 24h or per week!! any statistics? per container ? and then you see on how many years the equipment will make the cost saving … also two doors with a cleaning room and better cloths, will make the container more clean and more efficient , because you need to open one door , get in , clean and put some clean cloths , and then open the second door … so the temp do not change so much!! then you connect 3 to 5 containers in series in order to not get in and out from it for every container , but for 3 to 5 container at the time !!

  • You try to replace the sun by LED lamps which use crazy accounts of energy. Then why not make a field of solar panels to make renewable energy to make light for for the plants? Oh wait.. What's the point?

    This sort of system might make sense in space or on Mars though

  • Guess which company delivers the food supply for a Mars mission with space x's rockets?

  • That South African accent creeping under that bad US accent

  • This man's accent is a mix of south African with Australian

  • Those containers could benefit from having natural light.

  • What's Gavin Belson doing here? @3:34

  • Got to go into one of these with my principals of sustainability class and learn all about them. They're super cool and the University of Arkansas gets all of their veggies and fruits directly from the student run farm containers that I was in, so it's super fresh and healthy. But, this was not Kimbal Musk's idea. It has been around for awhile and there are multiple little companies and people who have been doing it much longer than a year. Great video though.

  • The only solution is rapid population decline. Since that wont happen, disregard everything about the climate as hysteria and do whatever you like. Maybe skip having kids.

  • Why doesn't he get his brother to strap one of his solar roofs and the home storage system on each of these containers?

  • I wonder if he drives a Tesla

  • Eye protection!!!

  • Food in New York is just as fresh as in the west coast

  • Why your belt buckle so sideways lol 😂🤘🏻 come on man

  • Energy cost?! This is Elon musk's brother! Solar panel tops and a Tesla wall should work on Mars.

  • but u wont be helping the 3rd world !-these people are yogurt suckers-just another freak -lanch him at mars

  • Hopefully their kids will make calorie free DNA healing triple fudge brownies.

  • He looks like a Mix of Elon and Matthew McConaughey

  • Great way to develop food growing technologies for his brother's offworld colonies.

  • It will be good because we don't pollute our rivers with this and also the forest and natural area can be increased by using this technique

    Thumbs up for this technique 👍

  • elon got his brother solving the food problem on mars. well played

  • This basic idea is not new. There have been indoor high rise gardens producing food in NY for years. He's just upping the technology. Looks like micro greens are a perfect fit for the 40"x8" shipping containers given that they require very little vertical space, do well under artificial light, don't require high temps, and have a quick turnover.

  • If Kimbal Musk is so smart why isnt he using a water carousel generator in each truck? Atmospheric energy? Atmospheric condenser on the roof? Rainwater collection?….hire me if you dont know what any of that is lol more money that brains is usually how it goes.

  • Someone tell me what music is it that starts at 1:36

  • It’s a family business.

    Kimball’s venture also serves the higher purpose: to populate Mars.

  • Musk is a fitting name for a cowboy.

    Like an abbreviation of Musketeer.

  • This is complete propaganda.
    You have to be completely indoctrinated to believe this crap.

  • 6:06 is that Gaben Newell from Silicon Valley.

  • if energy is renewable why is the cost of it so expensive?

  • It‘s all for Mars. 🤔

  • In my opinion, the best part is Kimbal eating awkwardly

  • he would love to learn how to put solar on the roof………. REALLY??? you don't know how to do that ????????? …… here's an idea…. ummm pay for it ! :/ have it done for you !!

  • musk has a solar panels company and his brother's farms are still in the process of thinking that we should have solar panels on top……

  • damn plob some shades on girl you going to have no color perception

  • 17 seconds in and you're saying food on a truck is bad for the environment. It is the environment.

  • Capturing light with solar panels with low efficiency, to then re-emit the light. Genius.

    Or you could just use the sun to directly shine on the plants.

  • do you think they can grow weed? i think so but im unsure

  • Everyone knows this whole project is for Mars colony

  • If we could use Tesla's free energy method he was murdered for by our government these farms would be sustainable!

  • That cow ain’t eatin Kale.

  • White South Africans are gods gift to the world.

  • Look Singapore Japan Malasys China are all searching and showcasing thee same type of farm yous guys only making a lot of noise because it's USA and Elon Must related.. 👎👎👎👎👎👎👎👎👎

  • Lol, Love the Title

  • Stuff grown without sunlight, soil or weather/element variability can hardly be called food. Moreover, the energy required for lighting, pumps and fans "makes up" for the transportation of the real deal. Finally, good luck growing anything of substance— leafy greens and a few tasteless tomatoes, perhaps.

  • they may want to invest in some eyeglasses with UV protection for the employees… like Method Seven Glasses… that light is horrible for the eyes… degrades your eyes quickly.

  • I think the musk family has a time machine and they go into past or future and steal ideas and sell it as theirs in present time.

  • Vertical column farning is active and vulnerable, if the grid goes down then all goes KAPUT!. Vertical trough farning using the LIVING MACHINE principles and systems of Professor John Todd or the Wroclow hydroponics or Professor Dolores hydroponics or modified Bengal hydroponics or modified Mittleider semi-hydroponics/semi-soil system are all "PASSIVE" and non-vulnerable and uses pink magenta light, companion protecting inter-plantinga, Micro-chinampa/Burma floating garden-farm technique, etc and uses off-grid photonuclear atomic generator batteries that can last for billions of years (invented in the 1920s and suppressed in the mid-1930s by the U.S government for it can not be weaponized and is a threat to their oil-coal-natural gas industry from which they are deriving vast tax income revenues). I wonder if anyone in this Youtube comment section is aware of all these technologies. Don't they have a vast brick-and-mortar "PRINTED BOOKS" based-library and a vast microfilm library containing PRINTED BOOKS AND MICROFILMED BOOKS, MAGAZINES, TEXTBOOKS, POCKET BOOKS, HARD BOUND BOOKS, MINI-MAGS, BOOKLETS, NEWSPAPERS, LEAFTLETS, PAMPLETS, CALENDARS, CONVERSION TABLE BOOKS, WEIGHTS AND MEASURES AND CONVERSION TABLES AND MATHEMATICAL FORMULAS BOOKS AND POCKET BOOKS AND BOOKLETS FOR ENGINEERS, SCIENTISTS, DRAFTSMEN, MASTER MACHINISTS, ETC starting from 2007 and going way back to 1900, 1800, 1700, and so forth and so on?

  • i want a grow 40’ shippin’ container too

  • How is this energy efficient or healthy? Wouldn’t it be better for this alleged climate change to teach people how to set up a little personal garden for themselves grow their food with real sunlight brother food in real composted dirt with real minerals?

    Perhaps in today’s world that is a completely out of this world idea?

    Sustainability by the people for the people?

  • Some windows might help your energy problem a bit. More insulation maybe

  • music is tooo loud

  • I always thought that natural sunlight had unique photons and light codes necessary to the development of health. Which we take in from plants which convert SUNlight into nutrients not just the red and blue from them leds. But maybe im just too new agey for my own good.

  • Obese woman talking about nutritional values… sigh. It makes no difference to have little more nutrients in vegetables if one doesn't eat them in the first place.

  • Yeah we’re still waiting on that future .

  • New York City And everyone around the world should be forced immediately to do the right thing the planet is dying it’s almost too late take back your freedom while you still can people

  • they are using hanging strip light!?!?!?! I'm calling BS on all this. I understand spectrum and PAR, but plain and simple the Umol of that type of light just won't produce what you need.

  • this is not a good grow setup this is backyard pot farm growing.

  • What about solar panels to run the lights ? How about raised beds on top of the containers ? Use the inside of the containers for processing the produce.

  • I truly mean no personal offense to anyone – but seriously, someone so out of shape has no business talking about the quality of food. Jesus christ.

  • Use hydro thermal heating. Go big or don't do it. This is a viable solution that can be developed. This type of farming has to be put in to operation soon as possible.

  • Yo, Elon!!! …help a brother out….:) LOL

  • While the intentions of this farm may be good, the results aren’t;

    -Mineral hydroponics require the mining of far off minerals and pretro-chemical based fertilizer, that isn’t complete or sustainable as it gets flushed after use… They lack trace elements, and beneficial bacteria and fungi that are found in the earth, so are probably less nutritious than even far off imported food.

    -The spectrum of indoor lights like those LED’s are also suspect. Plants likely do use other spectrums for full healthy growth.

    The answer is local organic mineralized compost based farming enhancing soil biology and storing carbon, and passive solar greenhouses to grow all year in cold climates… Also, aquaponics is far superior in every way to hydroponics for feeding plants.

    Technology can be an asset in certain fields like electric cars, but is a liability in others…

  • genius but the waste heat could create energy

  • Looks exactly like a farm.
    Are you getting these people are clinically insane yet?

  • Or you can plant seeds in the ground

  • The dialects in this is of the charts.

  • Hell yeah i wanna eat food froma metal box in which its own paint is peeling off the side.. doesnt suggest nuthin… nope..

  • I think it's funny how they said I wish we could figure out how to put solar on top of here… hello your Elon musk's brother, he owns a fukking Solar Company!! Smh

  • The thing is, I could eat that whole farm in one month, this is not enought.

  • This isn’t a solution. He should be using his power to educate towns on backyard farming and pushing for city agriculture ie fruit trees on the sidewalk. Harvest rainwater, build soil, grow nutrient rich food. Food shouldn’t be grown in a “lab”

  • My cousin Darryl has farms just like these, except in his closet, not sure what he's growing but it seems to put off a skunky odor. Also i asked him what he was growing and he pulled some out and smoked it. I wonder if kale loses nutrients if you smoke it.

  • 2:04 I shit myself after realizing this is Elon's brother

  • i def wouldn't grow pot in mine

  • ditching nature for corporate everything. if its not meat I won't eat

  • 5:06 disappointed to see a prius but not a tesla

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